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Tel.: +7 (495) 740-26-58 

 

northcliffe@3k-lighting.ru   



Development strategy

3k Industrial Group shapes demand and satisfies market requirements for high quality solutions intended for industrial and civil building with the help of specialization, service, high professionalism and competence.

3k Industrial Group applies “Cooperative growth” strategy based on collaboration and mutual benefit.  Thus it realizes market possibility and becomes helpful for its clients and society. Our company delivers reliable and long-term solutions, achieves more results and attains high dynamics of development. “Cooperative growth” strategy creates new cooperation perspectives. It helps 3k Industrial Group become a customer demand and market-oriented company.

3k Industrial Group “Cooperative growth” strategy consists of the following principles:

Profitability
Not only deliver solutions but also make profit for its Partners.

 

Stability
Create and support stable package of orders for its Partners.

Support
Make use of all its internal resources, services, knowledge and experience to be able to provide its Partners with extensive support.

 

Protection
Take advantage of inner procedures to protect Partners’ investments in sales and solution promotion to the market of final consumer.

Business competition
Don’t compete with its partners.

 

Differentiation
Develop individual approach for each Partner.

Promotion
Develop active, joint marketing campaign to promote 3k Industrial Group Partners, products, solutions and technologies.

 

Awareness
Create and support uniform information space that would let our Partners get actual information about market.

Clearness
Elaborate and implement simple and comprehensible rules of joint market activity.

 

Status
Mold justified positive image of our Partners confirmed by their qualifications.

Feedback
Make feedback with its Partners that would help to solve efficiently actual problems.

 

Cooperation
Elaborate joint projects that would help to better satisfy market demands.

Reliability
Strengthen loyalty and be faithful to its Partners.

 

Durability
Strive for promotion of stable and mutually beneficial relations with Partners.